Like many women, Catherine Poirier’s career as an Information Technology professional took a backseat to motherhood after the birth of her first child. She embraced this role as a stay at home parent, but after watching an inspiration guest on The View, Catherine began to envision a futures as an entrepreneur.
While preparing for a Halloween party one evening, inspiration struck when Catherine struggled to find a long sleeve top to wear under a scratch sweater. She realized she needed a fashionable, but invisible under layer so the idea of Body Bark was born.
After countless hours of research and fabric testing, Catherine found that the most versatile and luxurious fabric available was made from the cellulose fiber of sustainable Beech trees-MircoModal® of Lenzing Ag. This incredibly soft fabric had the best color salience, durability, and shape retention. The end result was the perfectly soft yet sophisticated clothing line: Body Bark.
From day one, Catherine wanted to offer the highest quality workmanship while also supporting the United States manufacturing industry so all Body Bark products proudly display a “Made in the USA” tag.
Body Bark’s customers quickly embraced the product line of versatile tops and Body Bark was able to expand to a variety of tops, bottoms and intimates. It is truly an Everyday, EveryWear brand for today’s discerning woman.
Why the name “Body Bark”?
Given that the apparel line is derived from sustainable beech trees, it seemed appropriate to incorporate that natural aspect into the brand name. Body Bark speaks to the eco-heritage and protective properties of the line, while the logo exudes the grace, sophistication and sensuality of the fabric.